Self-Branding
Field
Scope
Branding
Logo
Credits
Vipin Chandran Pathiyil
Year
2021
Project Brief
"To design an identity for yourself, that you would want to project to your clients.
You are required to design your personal identity, that is to be used for your communication design needs. Your logo must represent your personality, and/or strengths, and/or your aspirations. Your personal identity is to be represented by a logo; and this logo should consist of a symbol and a word-mark. Your logo cannot consist of your initials."
Inspiration
The inspiration for the logo is vitally the creator’s name which is "The Enlightened One". Keeping this word in mind, symbols associated with it and "light" were created.
Logo Construction
The logo is constructed using simple geometry with two concentric triangles, four circles with three similar ones and one behind the obtained caustic shape.
Brand Manual
Click here to view the brand manual book.
